Tri-Fold Brochure Design for Solateh (Kalleh Brand)
Solico Holding boasts a collection of the finest brands in Iran. This project focuses on the Solateh products under the Kalleh brand. Initially, the client requested a one-page color leaflet with concise and useful information about Solateh. The necessary information to be designed on these two pages was gathered, and the project commenced.
Titles
Challenges
Designing for large companies like Kalleh, which have multiple stakeholders, presents its own challenges. The primary objective of this project was to showcase the SKU of the products, as many consumers were asking, “Is Solateh an instant coffee or a ready-made coffee?” These terms are closely related but have distinct differences. The secondary goal was to highlight the contents of Kalleh’s Solateh products. Ultimately, it was decided to use a tri-fold brochure design for this project.
Project Goals
The goals for the brochure design were clear, and it was time to execute. The client provided their specifications. Brief information about Kalleh’s Solateh products was conveyed to the audience, and to best illustrate the contents of the packaging, infographics or icons were designed in a very simple manner.
Conclusion
The tri-fold brochure design for Kalleh’s Solateh products was completed based on the images provided above. Solateh is a brewed coffee that can be served hot or cold, and the coffee beans used in this product are of the Arabica variety, known for being one of the finest types of coffee. This project was designed at AtiBal Studio.
The Baly Agency can take legal action against individuals or entities found guilty of misusing, stealing, or infringing on their artistic works. To use Baly agency’s works for non-commercial purposes, proper credit must be given and a link to the original artwork or the artist’s official website.
Recent Posts
Baly Agency
The Baly Agency is a place where creativity and performance are directly connected, driving forward movement. Our areas of expertise include packaging design, brand visual identity design, website design, and the production of promotional animations.