The NBC® Food Supplements Packaging Design
The packaging design for NBC supplements is more than just a creative way to introduce a product; it's an invitation for a unique and personalized experience tailored to each individual. With vibrant colors and lifestyle-oriented slogans, this packaging aims to not only catch the eye but also create a memorable product experience.
Titles
Introduction to NBC Food Supplements
In this section, we will delve deep into these designs, from the initial concept to the final execution, and explore their impact on consumer decision-making. Join us on this colorful and creative journey to discover how Baly Agency has successfully bridged the gap between product and consumer through packaging design.
Weight Gain Supplement NBC’s weight gain supplement is designed for those struggling with being underweight. This natural product can help you gain 4 to 7 kilograms of muscle weight per cycle.
Weight Loss Supplement NBC’s weight loss supplement is designed to assist those facing challenges in losing weight. It can help control appetite and boost metabolism. With this supplement, you can lose 4 to 7 kilograms per cycle.
NBC supplements are produced using a combination of ancient Iranian traditional medicine and modern scientific knowledge. These supplements are designed to suit different body types.
Design Concept
Since NBC supplements are directly related to body weight, we designed a simple symbol to represent this concept. Human bodies are categorized into three types: endomorph (rounder with more fat), mesomorph (muscular and average), and ectomorph (thin with less muscle). This categorization is based on body shape and the amount of muscle and fat.
Types of Body Types and Their Impact on Aesthetics
Endomorphs typically have a broad and powerful build. They gain muscle easily but may not have very defined muscles.
Mesomorphs have strong muscles and good physique. They can easily gain or lose weight, and their muscles grow quickly.
Ectomorphs are usually thin and tall with less muscle.
In the packaging design for NBC supplements, we assigned a specific geometric shape to each body type to better convey the concept of aesthetics. This research was conducted by the Baly creative team, and the final decision was to create an attractive packaging design with vibrant colors. Our goal was for the product to stand out on pharmacy shelves and differentiate itself from other products.
Product Slogan
The product slogans are: “Be an ectomorph if you want to lose weight” and “Be a mesomorph if you want to gain weight.” These slogans directly relate to our goal of creating these products and the results we want customers to experience. In fact, we have placed these messages on the packaging of NBC supplement capsules to clearly communicate the product’s purpose.
Bright Colors in Food Supplements
The psychology of colors in pharmaceutical and food supplement products is very important. They can make people like drugs more, especially if the colors are bright and attractive. Also, colors help us to distinguish between different drugs more easily and avoid mistakes. That’s why we used bright colors in our packaging to attract people’s attention and stand out.
Conclusion
The packaging design for NBC food supplements, combining art and science, offers an innovative and personalized consumer experience. With vibrant colors and attractive slogans that align with people’s lifestyles, this packaging not only grabs attention but also creates a memorable product experience.
The use of traditional Iranian medicine alongside modern scientific knowledge makes NBC supplements a suitable option for people with various body types. The packaging design, with its emphasis on different body types and the use of bright colors, not only enhances the product’s aesthetics but also helps customers make more informed choices.
Ultimately, the product slogans, which directly relate to the product goals and desired customer outcomes, convey powerful messages that guide consumers towards a positive and effective experience.
The Baly Agency can take legal action against individuals or entities found guilty of misusing, stealing, or infringing on their artistic works. To use Baly agency’s works for non-commercial purposes, proper credit must be given and a link to the original artwork or the artist’s official website.
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Baly Agency
The Baly Agency is a place where creativity and performance are directly connected, driving forward movement. Our areas of expertise include packaging design, brand visual identity design, website design, and the production of promotional animations.
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ایده بسته بندی جالبه اما آیا مخاطب ایرانی با این بسته بندی ارتباط می‌گیرد؟
سلام و عرض ادب، مرحله ای قبل از طراحی بسته بندی وجود دارد که خیلی ساده اون را بیان می‌کنیم.
قبل از طراحی و ایده اصلی این سوال مطرح میشود که این محصول برای چه قشری از جامعه ارائه میشه ؟ چه سنینی دارند و به دنبال چه چیزی هستند؟
موضوع بعدی در مورد سلیقه ها هستش، اگر بسته بندی مربوط به سوقات و محصولات ایرانی بود، کاملاً فرمایش شما صحیح بود و بسته بندی بایستی به گونه‌ای طراحی می‌شد که با ذائقه و نیازهای بازار ایران همخوانی می‌داشت. برای مثال، استفاده از المان‌ها و رنگ‌های محلی، نمادها و عناصر فرهنگی. سلیقه ها از یک جای به بعد باید بهتر شود.